Digital workplace product management
Roles, structures and practices
Giving employees the best content for their needs: Six approaches to success
Well-managed intranets, at the core of any digital workplace, must satisfy the daily needs of employees by providing trustworthy, relevant and task-focused content in line with defined standards and controls. At the same time, they must align with broader organizational goals, relating to collaboration and remote working. A strategic approach to the planning, implementation and…
Four takeaways from leading digital workplace teams revealed by the Digital Workplace Impact podcast
Insights to help your digital workplace journey Producing the Digital Workplace Impact podcast means we get to speak to some excellent teams who are at the cutting edge of digital workplace practice. It’s a real pleasure to connect with the early adopters, innovators and leaders in the space. The motto of Digital Workplace Group is…
How digital workplace mediums convey powerful messages to employees
Synopsis: Marshall McLuhan famously coined the term “the medium is the message”. This piercing observation has helped us to understand human society past and present, and provides a critical lens for assessing the digital workplace. Unfortunately, the messages of many digital workplaces, intended or not, are that employee time and experience aren’t valuable. Understanding the…
7 ‘protips’ for digital workplace professionals from a video gamer
Have you heard? Video games aren’t just for kids any more; the average gamer is 35 years old. They’re not even just for men; 48% of gamers are women. And get this: they’re also not just for the lazy and unemployed; 70% of gamers are high-level executives, including CEOs. CEOs! The people in charge! But…
5 ways digital experiences are re-shaping Internal Communications
The IC profession has reshaped itself in response to business changes, new technology and social forces. What’s clear is that digital experiences will become VITAL within internal communications. Digital will shape how companies talk both to and with employees, and digital will shape how work happens. While IC has traditionally been focused on professional outputs…
The changing role of Internal Communications
Exploring the evolution of Internal Communications
The 7 levels of HR integration into the intranet
HR systems and content have always played a central role on intranets, but it’s time to move towards real, productive integration that realizes the true potential of digital workplaces. This article lists the seven common stages of HR integration with the intranet and provides a simple self-rating framework. Integration is the latest big trend among…
Picking the right channel: a guide for internal communications practitioners
Here’s a framework for internal communications practitioners to help them take a more structured and systematic approach to content, audiences and digital channels across the organization.
Measuring internal communications: Don’t get drunk on cheap intranet statistics
When measuring internal communications on the intranet, you can’t rely on basic web statistics to demonstrate value. Don’t settle for the number of comments per article and get side-swiped by an underwhelmed executive. “A page view is not an idea understood, a behaviour changed or a user engaged.” I wrote those words in a DWG…
Six ways to present quick links on your intranet homepage
Synopsis: See six different examples of how companies have designed the quick links on their intranet homepages, with screenshots and analysis. The ubiquitous intranet homepage “quick links” Just about every intranet homepage has some form of “quick links”. On many intranets the list is labelled exactly as that. On other homepages these links are referred…