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Digital Workplace Impact

The podcast where Digital Workplace Group CEO and Founder Paul Miller investigates
and explores ideas, practices and people impacting the new digital worlds of work.

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Episode: 65

The rise of storytelling in the digital world of work

The rise of storytelling in the digital world of work

“People look to stories as a way to explain to them what’s going on and to make some sort of sense of it.”

– Michael Kowalski, Tortoise

Stories ignite both sides of the brain, which means that they can engage our logic and emotions. What’s more, neuroscience has proven that emotion is more important than logic when it comes to driving a decision, making organizational storytelling a highly effective way to communicate, internally and externally.

Our guests are passionate storytellers, Harriet Patience-Davies, a Storytelling Coach from Accenture, and Michael Kowalski, Head of Product at Tortoise, a London-based slow news startup. Together they discuss the shift from corporate speak to storytelling, share how COVID has brought new stories to the surface, and explain how technology has enhanced and amplified storytelling.

Show notes, links and resources for this episode:

Podcast transcription

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Featuring


Michael Kowalski, Head of Production, Tortoise

Michael Kowalski is currently Head of Product at Tortoise, a London-based slow news startup that is pioneering a new approach to journalism. He has spent the past 20 years designing media products, founding a couple of startups along the way. He also curates the annual storytelling conference, Confluence, held at Google’s Academy London.


Harriet Patience-Davies, Storytelling Coach, Accenture

Harriet Patience-Davies is a former screenwriter and current digital consultant for Accenture. In 2019 she became the UK Storytelling Coach for Accenture UK, responsible for internal training and coaching, with the aim of widespread adoption of storytelling skills across the business.

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