What Microsoft is thinking about now – and in the future – and what it tells us

April 24, 2019 by

Shared with permission from the Microsoft Envisioning team

Building 33 on the beautiful, peaceful campus of Microsoft’s HQ just outside of Seattle houses a fascinating center of the future of work (and life) and it keeps being freshly reimagined. Under the guidance of Harald Becker, Director of Industry Engagement and Research we toured Microsoft’s Envisioning Center with a dozen senior executives from DWG Member organizations and four members of the DWG team dip into the “mind of Microsoft”. Since this was my third visit to the Center in seven years, it is fascinating to compare and contrast how this facility, dedicated to providing real-life demos of the future three to five years out, is morphing as the digital geography around us evolves. Harald made sure all the leaders from American Express, The Coca-Cola Company, Royal Bank of Canada, UBISOFT, Southwest Airlines, among others understood that the Center is not about “the Microsoft enterprise stack”, so forget Office 365, Teams and SharePoint – this is about how the wider organization thinks, sees and envisages the digital world of work over the next three to five years.

My key takeaways

It strikes me that the Center’s mission is about testing new approaches to improve our current digital workplace experiences. For example, in a remote meeting setting, we will get high definition views of colleagues from many angles so we can sense their mood, tone and presence. Or we will have real-time transcription of everything being said, with AI translating simultaneously on screen in your language of choice. Or the AI layer will search for documents mentioned and produce versions that you can open immediately by voice or by touch. Or actions will be collated and reported back to all attendees in summary moments, with useful and non-intrusive time reminders. Features such as these won’t be just about changing the face of work but they will make our experience of what we have far, far better and richer. The mobile user experience envisaged by the Center is gorgeous, with intelligence providing a simplified, integrated consolidation of everything a person needs to know or do at any particular moment – from “you are close to a cafe selling your favourite coffee – shall we order one to be ready when you arrive?”, to timely reminders of the processes you need to approve (with supporting information to help you decide whether to sign off or not), to notes from colleagues relating to what you are doing this morning. In short, the world as you would curate it, will be displayed in a way that can only be described as beautiful. Sorry, since the Center is under NDA, no pictures were allowed. And then we have all that is left out. The remote meeting could indicate levels of attention, the mood of colleagues, who is behind schedule, quality of contribution. But while such metrics are probably within reach, the Center’s vision is of an ethical digital workplace that delivers intelligent data in a non-intrusive manner”.

What’s changed and what it tells us

My previous tours were far more expansive and, one might say, visionary. Imagine connecting with anyone with expertise anywhere in real time and having their virtual reality appear before you, in full size? Tour a factory in India remotely from your home office in Mexico as if you were there, with data and insights popping up as you move between product lines. What this tells me is that Microsoft is now more about fixing and improving (no bad thing) than stretching our collective imagination. There is much to be said for this vision, as it helps us directly and adds AI to our world in a non-intrusive and human-centred way. The broader visions are great but what about making my life simpler, easier and richer? The general conversation among DWG member executives during the two-day confidential meeting and over dinner was that this a useful trajectory for Microsoft and reflective of the focused work under their CEO Satya Nadella. Following the tour, my one open question was “how does this big picture, system-changing work translate into a way of working that is entirely new, rather than an extension of what already exists?” In reply, Harald Becker was quick to share that “we view the changing world of work as a large wave evolution and transformation rather than replacing the old system with something completely new. The future of work will still have hierarchies and a chain of command. But hopefully that operating model will be extended with a more agile, responsive and outcome/impact-focused way of working – one where we work across ecosystems in more networked and dynamic ways.”

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Categorised in: Digital workplace, Future of work

Paul Miller

Paul Miller is Chief Creative Officer and Founder of the Digital Workplace Group (DWG), rated by the Financial Times in 2020, 2021 and 2022 as one of the UK’s leading management consultancies in digital transformation. He is a business and social entrepreneur. His latest book is ‘Nature of Work – The new Story of Work for a Living Age’ (co-authored with Shimrit Janes). His previous book, ‘The Digital Renaissance of Work: Delivering digital workplaces fit for the future’ (co-authored with Elizabeth Marsh), was shortlisted for the Management Book of the Year 2016 Award. Paul’s previous book, ‘The Digital Workplace: How technology is liberating work’, helped to popularize and explain the term “digital workplace”. Paul has given many inspirational talks on the digital future of work, for audiences at Microsoft, IKEA, Google, Accenture, Harvard Business Review, Cisco, European Commission, IMF, Adobe and Oxford University.

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