The keys to successful content migration

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Paul Miller
Paul Miller is Chief Creative Officer and Founder of DWG, and has given many inspirational talks on the digital future of work, for Microsoft, IKEA, Google, Accenture and Harvard Business Review, and written three books. His latest book is Nature of Work – The new Story of Work for a Living Age


Nicole Carter is a DWG Member Advisor, as well as a freelance consultant, researcher and editor specializing in intranets and digital workplaces, employee adoption of new corporate systems, smart working and business change.
Allan Tanner is a strong believer in the potential of the digital workplace to make everyone’s working life easier and more enjoyable, especially now employees are expected to have a higher level of digital literacy than ever before. With 20 years in digital services behind him, he’s seen intranets go from being a curiosity to indispensable.

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“In the past you might have just migrated everything that you had, but now it’s a question of what your user actually needs to find and helping them to do that in the most efficient way possible, so they get less frustrated with your intranet.”

- Nicole Carter, DWG

When done well, content migration provides a strong foundation on which to build a successful intranet, with the best user experience and longevity. Unfortunately though, a commonly held opinion is that migration of intranet content to a new platform is considered a chore and many migration projects cut corners, either through lack of resources, knowledge or the will to grapple with unwieldy, numerous and outdated pieces of content.

Nicole Carter, consultant and researcher at DWG, and Allan Tanner, Senior Manager, Digital Communications at Standard Life Aberdeen, join Paul Miller to discuss DWG’s report “The eight phases of intranet content migration: How to make the move”.

Follow the conversation as the trio explore the report, which outlines a model workflow for how to deliver intranet content migration in a project over eight phases and how to avoid unintended consequences further down the project timeline.

Show notes, links and resources for this episode:
Research report: The eight phases of intranet content migration: How to make the move

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