A blueprint for success: Designing user experiences at Uber

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Nancy Goebel took over as CEO at the start of 2023. Previously, Nancy was DWG's Managing Director, Member Services, with responsibility for global expansion. Nancy has hosted the Digital Workplace Impact podcast since 2021.


Andrea Baltazar is a Senior Manager, Product Design at Uber Technologies. She is currently focused on elevating the experience for Uber drivers and couriers. She has more than a decade of experience in UX and product design, and previously focused on digital workplace and employee experiences.

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“I would say the first thing, especially as a product design leader, is to create great partnerships of trust and transparency with your product and engineering partners. I cannot say enough how helpful that has been to me in acclimating into any culture that I've been in.”

- Andrea Baltazar, Product Design Leader at Uber

Are you stepping into a new role or looking for a fresh approach to your current job? In the latest Digital Workplace Impact podcast, Uber’s Andrea Baltazar shares her blueprint for an effective first 100 days with any organization.

Now a Product Design Leader, Andrea has moved industries and direction throughout her career. She joins Nancy Goebel and talks through her consistent focus on people, processes and products, an approach she has taken most recently at Uber, the tech company that connects the physical and digital worlds to help make movement happen.

Over the years, Andrea has used her employee experience expertise to step across into the user experience design space, and the discussion uncovers rich insights. Delving into the value of bringing empathy to the workplace, being a lifelong learner, dynamic hybrid working and paying forward your learnings as a mentor, the two also look at how actively listening to user needs can provide an edge in product design.

Brave experimentation and the importance of building partnerships underpin how Andrea lives leadership. So, whether you are a digital workplace leader or employee experience practitioner, if you’re looking for thought-provoking and practical advice – take a listen today.

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