Benchmark your way to digital workplace success

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Nancy Goebel took over as CEO at the start of 2023. Previously, Nancy was DWG's Managing Director, Member Services, with responsibility for global expansion. Nancy has hosted the Digital Workplace Impact podcast since 2021.


Chris Tubb is an independent digital workplace and intranet consultant, focused on strategy, governance and measurement.

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“We have organizations that come in, I guess, as ‘fixer uppers’…They know they're doing poorly, but what they need to know is how poorly. And they're interested in understanding how far behind they are, with an express intention of coupling this benchmarking activity with a refreshed strategic direction followed by action.”

- Chris Tubb, Lead Strategy Consultant and Benchmarking Evaluator at DWG

In the past 20 years, DWG has completed more than 700 benchmarks – both of intranets and digital workplaces – in each case providing insights for organizations wanting to take the next step in achieving their ambitions.

In this episode of Digital Workplace Impact, DWG’s benchmarking architect and lead benchmarking evaluator, Chris Tubb, helps to uncover the mysteries of all things benchmarking. What’s the DWG model? How does it work? How is it different from the Digital Workplace of the Year awards? And what are the biggest benefits to the organization of stepping into the benchmarking spotlight?

At a time when digital workplace teams are looking to sharpen their business cases for investment, provide proof of value or conduct health checks to inform their aspirations, DWG’s benchmarking gives an independent evaluation of how a digital workplace is performing, along with actionable recommendations for ‘what next?’.

Chris is one of DWG’s lead strategy consultants and a published author. DWG’s Chief Executive Officer and host, Nancy Goebel, leaves him with no question unasked, revealing just how much data and metrics can add to a world full of opinion.

So, for crisp insights and great conversation take a listen and evaluate for yourself if DWG’s benchmarking might be for you.

(Show notes, links and transcript for this episode.)

  • Chris Tubb
  • Complete your digital workplace diagnostic
  • 7 ways DWG members use benchmarking evaluations
  • Request a sample report*
  • Arrange a call to explore how to put DWG benchmarking to best use*
  • *Note: Sample reports are available to digital workplace practitioners only. Technology providers and consultants fall outside scope for this resource.

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