6. Completing your own benchmarking diagnostic



To build a strong foundation for your digital workplace strategy, it's crucial to first understand where you stand. The benchmarking diagnostic is a powerful tool that helps you assess your current digital capabilities, processes and employee experiences.

By establishing a clear baseline, you can identify strengths, uncover gaps and gain the insights necessary to drive informed decisions. In this section, we’ll explore how to use the benchmarking diagnostic to set the stage for effective improvements and sustainable growth in your digital workplace.

To establish your digital workplace baseline:


1. Select key areas for benchmarking

Focus on critical aspects such as digital workplace management, digital communications, digital collaboration tools and intranet management. DWG offers specific benchmarking tools for these areas having identified a standard set of key metrics to be measured and baselined.


2. Use established benchmarking tools

Leverage industry-standard assessment tools or partner with organizations like DWG that offer specialized benchmarking and consulting services.

The DWG Digital Workplace Maturity Diagnostic is a free self-diagnostic tool, which provides a quick health check and view of digital workplace maturity.

In addition to this free diagnostic tool, DWG has a long-established benchmarking service which offers impartial measurement and evaluation, along with recommendations in key areas of your digital workplace.


3. Collect data

Gather quantitative and qualitative data through surveys, interviews and system analytics. This might involve engaging with employees across different levels and departments to gain a comprehensive view.


4. Analyse results

You've gathered your data, now it’s time to analyse the results. Look for patterns and insights that can inform your strategy.

You can compare your performance against industry standards and best practices.

DWG's Benchmarking assesses key areas of the digital workplace that can be compared against industry standards and best practices. This service is an effective and efficient way to analyse and gather results that can inform your strategy.


5. Identify gaps and opportunities

Determine areas where your organization excels and where improvements are needed. This step is critical for prioritizing initiatives.


6. Set targets

Establish realistic goals for improvement based on your benchmark findings. These targets will form the basis of your strategic plan.

DWG has a long-established Benchmarking service which offers impartial measurement and evaluation, along with recommendations. Our benchmarks cover four key areas:

  • Digital workplace management.
  • Modern intranet management.
  • Digital communication channels.
  • Digital collaboration tools.

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