2. What is strategic planning and how does it help?



Strategic planning is a critical process that enables organizations to navigate complex environments and achieve long-term success. It provides a structured framework for decision-making, ensuring that efforts are focused on priorities that align with overarching goals. By anticipating challenges and identifying opportunities, strategic planning helps organizations to remain adaptable and competitive in a rapidly changing landscape.

In essence, strategic planning involves setting clear objectives, aligning resources and crafting a vision that propels an organization towards its goals. For digital workplaces, this means integrating technology, processes and people in a way that enhances productivity and employee experiences.

Strategic planning helps organizations in several ways:

  1. Provides clarity and direction.
  2. Aligns efforts across teams and departments.
  3. Prioritizes initiatives and resource allocation.
  4. Anticipates and prepares for future challenges.
  5. Measures progress and adjusts course as needed.

DWG follows a 'Baseline to Breakthrough' methodology, which incorporates:

  • Baseline measurement: Start by understanding your current digital workplace status through comprehensive baseline measurements.
  • Envisioning: By incorporating these elements, you can create a robust strategic plan that not only addresses current needs but also prepares your organization for future success.
  • Clear roadmap: Develop a clear roadmap that outlines strategic initiatives and goals for the upcoming years. This helps in aligning efforts and resources effectively.

Get in touch if you would like to know more about DWG Membership, Benchmarking and Consulting services. With DWG Membership you are joining a confidential network of organizations sharing and working together to build and improve digital workplaces. Don’t journey alone!

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