AskDWG: Discussion about email comms within the omnichannel puzzle – ONLINE

About this session

Despite being oft-maligned, email remains a key channel in the digital workplace communication ecosystem. However, questions abound about how to harness its reach most effectively, particularly amidst fears around noise and information overload for employees.

What are the most appropriate tools to use? How often should emails be sent? For what kind of messages are is email the best vehicle? And what happens to the channel amongst emerging tools such as Microsoft Viva Amplify?

Shimrit Janes (Director of Knowledge) and Andrea Brant (Head of Member Advisory Services) will co-host and facilitate this discussion circle, with Ilana Botha (Lead Consultant) facilitating our chat panel. Joining us as a guest will be Nicole Carter, who has recently authored DWG’s refreshed research paper, Digital channel matrix: Omnichannel approaches to employee-focused internal communications.

The session will give members the opportunity to share and discuss their successes, challenges, questions and learnings about effective email communications in an ever-expanding and complex communications ecosystem.