Webinar: How AXA targets different audiences to drive social intranet adoption

June 19, 2014 by
Successful adoption of enterprise social

Webinar summary: On Tuesday, July 1st see a live intranet tour from AXA-US, where the successful adoption strategy for enterprise social tools targets multiple types of internal audience. Also hear from Melcrum about a new report on digital, social, mobile communications.

Show topics:1) Live tour of AXA-US social intranet and learn about their strategy for adoption of enterprise social.
2) Melcrum report: gaining the edge on digital, social, mobile communication.
Date & time:Tues, July 1st  |  11:00 New York-EST · 16:00 London-GMT
Access:Guests can sign up for a one-time free guest pass. Subscribers and DWG members will receive login details via email.

[ctaleft]One-time guest pass[/ctaleft]

Live intranet tour: Successful adoption of social at AXA-US

Greg Gregor - AXA-US intranetGreg Gregor is an intranet professional’s professional. His LinkedIn profile reads like the quintessential role description for today’s modern intranet manager. He “gets” intranets and understands the complex milieu of company culture, different levels of technical savvy, and varied personalities and learning styles that make social intranet adoption the challenge it is.

On the July 1st episode of Digital Workplace Live, Greg will join us to share some of the secrets behind the successful adoption of enterprise social at AXA-US.

Greg’s guided tour of the AXA-US intranet will specifically highlight their adoption approach, which employed different strategies for different learning styles and levels of expertise.

[ctaleft]One-time guest pass[/ctaleft]

Melcrum’s latest research on digital, social, mobile

Jen Shatwell - MelcrumJen Shatwell of Melcrum joins the show to discuss the latest research on Gaining and Sustaining the Edge in Digital, Social and Mobile Communications.

Melcrum is a leading association for internal communicators at companies around the world. This new report provides insights into how modern internal communications can innovate using digital, social and mobile tools and channels. Case studies in the report cover major global companies such as Thomson Reuters and HP.

[ctaleft]One-time guest pass[/ctaleft]

A subscription to Digital Workplace Live provides access to the monthly live shows and a vast archive of on-demand videos from past shows.


IBF Live is now Digital Workplace Live

For those familiar with IBF Live, please note that the show is now called Digital Workplace Live. Read about the switch from #ibflive to #dwlive.

Digital Workplace Live – intranet and digital workplace insights in a monthly online broadcast

Digital Workplace Live is the unique online show from DWG. Going out live on the first Tuesday of every month it offers live tours and expert insights on intranets, social and collaborative software, mobile apps and the broader digital workplace. Learn about subscribing to Digital Workplace Live.

Categorised in: Collaboration, Strategy & governance

Ephraim Freed

Ephraim is a communicator, community builder, digital strategist and employee experience leader. He helps innovative, growing organizations provide meaningful experiences of work that enrich employees' lives, grow strong, positive organizational cultures, build community, drive productivity and performance, and bring employer brands to life.

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