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It’s been nagging at me.

This sense that we’re missing a trick.

The team at Digital Workplace Group (DWG) has been working night and day to prepare for Digital Workplace 24 (#DW24), the epic 24-hour online show on 14 and 15 May.

We’ve been lining up amazing guests and live site tours, feverishly testing technology to make sure we avoid any technical glitches, and talking to everyone we know about the event.

But something was missing and I just realized what it was.

We’re referring to the whole event in the context of the “digital workplace” (what is the digital workplace?), but we’ve not once mentioned “social business”.

When I looked at the lineup of studio guests and live tours of advanced intranets and other enterprise innovations, I realized almost every session fits under the banner of social business. Anyone out there interested in social business would see Digital Workplace 24 as a gold mine, a FREE gold mine, if only it were couched in terms they think about.

Does this sound like social business to you?

So, if you work in the internal-focused social business arena (employee social, rather than customer social), then how relevant are these topics and speakers to your work?

Social business in action at major companies

  • Deep-dive tour of IKEA’s digital workplace

  • Social learning (“Learning 2.0”) at TELUS

  • Accenture’s gamification-powered employee recognition programme

  • Insights into Toyota’s global enterprise social network

  • A sneak peek at SAP Labs’ enterprise gamification initiatives

  • How IPC has aligned social tools with core business processes

Social business technology at major companies

  • Deep-dive tour of IBM’s advanced social intranet “w3”

  • Alaska Airlines’ transformative use of iPads

  • A live tour of Virgin Media’s collaboration and social platform (based on CISCO technology)

  • How global innovator ThoughtWorks is using Jive to drive knowledge sharing

  • AMP’s use of Newsgator to create an integrated employee experience

Social business thought leader interviews

  • Melcrum’s latest research on measuring and evaluating internal communications

  • Rachel Happe of the Community Roundtable on how to engage executives with social business initiatives

  • Author Evan Rosen on how collaboration is changing business models

  • Management professor Leigh Thompson on the new rules of collaboration

  • Maish Nichani on building a culture of collaboration

  • Interview with Euen Semple, author of “Organizations Don’t Tweet, People Do”

24 individual webinars, not just one 24-hour event

Time zones around the globeWe’ve designed #DW24 so that you can tune in to any hour and treat that session like a focused webinar. Each session will include at least one live tour of an advanced intranet or some sort of digital workplace innovation, along with an interview with at least one thought leader.

You can peruse the schedule, pick the hours that fit your timezone and interests, and only tune in for those.

You can also arrange a #DW24 viewing party so you and colleagues can connect and learn together.

And the very brave (some would say foolhardy) can also join the Wide Awake Club and commit to tuning in for the full 24 hours. But that marathon of digital workplace slash social business tours and interviews is an experience meant only for a small, passionate and ambitious minority.

So, if you sing to the tune of “social business” rather than “digital workplace,” consider tuning in for Digital Workplace 24 (#DW24). Either way you brand it, the show is one-of-a-kind and offers outstanding content to learn from and be inspired by. I hope to see you there!

About the author

Ephraim Freed, Communications Manager for the Digital Workplace Group (DWG)Ephraim Freed is a communicator and self-proclaimed “intranet nerd”.

Ephraim works at Riot Games now, but previously worked at DWG overseeing marketing, facilitating in-person & online member events and hosting our monthly webinar, Digital Workplace Live.

Prior to that, as a writer and professional services consultant for social intranet software company, ThoughtFarmer and managed internal communications and launched a social intranet at Oxfam America.

In his spare time Ephraim raises his two baby girls, goes trail running and plays many sports with great mediocrity.

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