Thanks for visiting the Digital Workplace Group (DWG) website. You'll see this post may refer to the "Intranet Benchmarking Forum (IBF)," the "Digital Workplace Forum (DWF)" or "IBF Live." But that doesn't match our website name!
In a nutshell, we merged IBF and DWF into one service and changed our name to "Digital Workplace Group." The new name represents the broader set of services we've grown to offer, beyond an original focus on just intranets. We also changed the name of our monthly webinar from "IBF Live" to "Digital Workplace Live."
Although we've relabelled things, we're proud of our decade+ history and have left this page intact. Enjoy your time on our site and please contact us with any questions or comments.
While content search on intranets is improving, it has to be said that the improvement is from a fairly low baseline. Content search within the organisation has to deal with all kinds of problems, including legacy systems, corporate silos, and lack of resources. And always, always, the comparison with Google.
Last week’s IBF online Special Interest Group on content search benefited from two excellent speakers: one from IBF, who had recently conducted research into content search, and the other an DWG member. Taken together, the recommendations and approaches discussed by both speakers and participants strike me not as rocket science, but more like the instructions for riding a bicycle: if you do a modicum of work in each area – such as carrying out basic user research, or analysing and acting on metrics, or making adequate provision for configuration and maintenance – you should be able to ride the bike without falling over.
One interesting consequence of implementing the Google tool on intranets that some organisations are now reporting is a shift in attitude and focus within the organisation: instead of blaming the search tool, people are likely to accept that the search tool is okay, and so begin to examine other potential culprits that have so far escaped too much criticism to date, such as content management.
While the Google tool is not the only one that lies behind improving enterprise search performance, the brand certainly has enough of a reputation in the search sphere to be able to change thinking. And the result is that people are often no longer saying ‘search doesn’t work’ and leaving it at that, but are concentrating on the many practical changes required to improve search.
The IBF research report on content search is available to DWG members.