MBI 2014 - Entry

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Chalhoub Group have created a digital hub to unify the marketing division across 9 countries in the Middle East. It has 3 principals: Community: Get everyone interacting, sharing ideas and successes, and networking with colleagues across the Group. Information: Make sure everyone has access to information that will help them do their job better, including research reports and data on the Group’s customer base and market landscape. Inspiration: Give people a glimpse of future possibilities, through reports on new marketing innovations and emerging trends gathered by the Group’s intelligence team. Designed in collaboration with the team at Smallworlders.com

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Name: Edge
Company or organization: Chalhoub Group

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